AI Insights · Timothy · July 2023
Top 5 Film & Television Apps on iOS in Kenya Q2 2023
In Q2 2023, Netflix, Showmax, Amazon Prime Video, DStv Stream, and nasiye tv showed varied performance trends in Kenya's iOS market, with Netflix leading in downloads and active users.
In Q2 2023, the top 5 Film & Television applications on the iOS platform in Kenya demonstrated diverse performance trends. Here's a closer look at Netflix, Showmax, Amazon Prime Video, DStv Stream, and nasiye tv, based on data from Sensor Tower.
Netflix maintained a strong presence in Kenya with weekly revenue peaking at around $1.3K in the first week of May and consistently staying above $800 throughout the quarter. Downloads showed an upward trend, starting at 1.2K in late March and reaching nearly 1.4K by the end of June. Active users fluctuated, peaking at 42.6K in early May and ending the quarter with 41.6K.
Showmax experienced a gradual decline in weekly downloads, starting at 683 in late March and dropping to 297 by the end of June. Active users also saw a slight decrease, from 3.6K in late March to 2.8K by the end of the quarter. There was no reported revenue for Showmax during this period.
Amazon Prime Video showed a consistent weekly revenue, with peaks of $1.4K in early June and ending the quarter at $1.3K. Downloads varied, starting at 294 in late March and peaking at 407 in mid-June. Active users hovered around 2.8K in late March, with a slight decline to 2.5K by the end of June.
DStv Stream had fluctuating download numbers, starting at 260 in late March and dipping to 124 by the end of June. Active users remained relatively stable, starting at 8.3K in late March and ending at 6.5K. There was no reported revenue for DStv Stream during this period.
nasiye tv showed a significant spike in downloads, peaking at 1.4K in early June but dropping to 17 by the end of the month. There were no active user metrics provided, and the revenue remained at zero throughout the quarter.
For more detailed insights, data, and trends, visit Sensor Tower.